Post [https://www.facebook.com/stephen.waddington/posts/10153350969636982] by Stephen Waddington [https://www.facebook.com/stephen.waddington].Have been meaning to write up similar thoughts about the Guardian’s “anon PR” feature. Was invited to write one and explained that I think anyone who would contribute is rather missing
I’ve just been clearing out my RSS reader — one that I’d bolstered in 2009 with a collaborative list of marketing blogs suggested in the first useful Google Doc [https://docs.google.com/spreadsheet/ccc?key=0Am6bhH2SxecqdEV1dTJ3ZDQwUmF6ckZKakZHV0Z5Smc&usp=sharing] I think I ever saw (bravo Mat Morrison.) Scything through
You remember that time I left my job and launched my own independent consultancy? Well, about that. It never actually happened. Despite registering the company, hiring accountants, developing my business plan and doing all those things you do when you’re launching a campaign to take over the world, life
Recently, there has been a lot of talk about how Google is no longer the company it used to be – for example this ridiculous article [http://marketingland.com/once-deemed-evil-google-now-embraces-paid-inclusion-13138] by Danny Sullivan on paid inclusion last month.* From its search page design [http://www.davidmihm.com/blog/google/world/] to
An interesting Tweetversation has been going on between a couple of leading UK tech journos Chris Davies [http://twitter.com/c_davies] (from SlashGear [http://slashgear.com]) and Mic Wright [http://twitter.com/brokenbottleboy] ( freelancer [http://brokenbottleboy.tumblr.com/]for the likes of Wired [http://www.wired.co.uk/] & co.
Graham Goodkind [http://twitter.com/goodkind]’s recent piece [http://www.prmoment.com/why-pr-time-sheets-should-be-scrapped.aspx#fifth] on why PR timesheets should be scrapped seems to over-simplify the issue. Certainly, they’re an imperfect system as demonstrated by his stats showing how they are inevitably filled out with less than ideal
[https://i0.wp.com/www.maxtb.com/wp-content/uploads/2010/01/presshat.jpg?ssl=1] Whatever your business, reputation is important. But in media-related industries like journalism and PR, it’s absolutely vital. Today’s fuss about Kevin Braddock [http://bachelorcookbook.blogspot.com]‘s naming and shaming of PRs [http: