Listen up Apple: build a smart EarPod or someone else will (Wired UK)

By me at Wired:

The idea would take a key element of Apple’s heritage and sidestep the assumption that a wearable device has to rely on your sense of sight or touch. Apple has an opportunity to recall one of the strongest motifs of its iPod days and put the humble earphone back in the spotlight.

Read the rest at Listen up Apple: build a smart EarPod or someone else will