By now, you’ll have seen the excellent recent Old Spice ads as well as the ingenious @oldspice followup campaign. But the thing is, as good as they are, its not going to make me buy old spice. And I don’t think I’m the only one. They’re amusing precisely because they take the piss out...
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Good manners are great- like social alchemy, they lubricate the processes of every day life, giving a little advantage to those who use them effectively. But as with all things, they require balance. Perhaps it’s because it exposes their ritual, arbitrary nature but gratuitous deployment can breed suspicion or come across as weakness. I...
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Couldn’t resist putting this up. Trendsmap is a service that layers tags on top of a World map to show what is trending where. Let’s have a look at the image below: In the area around London: Grammar, investment, debate. Over toward Liverpool: @mrpeterandre . What does it all mean? P.S. Feel free to...
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Had a conversation with a colleague about Twitter today. She was claiming that you can't say anything worthwhile in 140 characters, a suggestion made by many that I've tried to explain the popular microblog to. I'd argue it depends what you're trying to say and why. In casual conversation, ideas flow easily; often so...
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