Author Archive

Thoughts on Journalists’ Public Relations Relations

05/01/2010
By Max Tatton-Brown
Thoughts on Journalists’ Public Relations Relations

Whatever your business, reputation is important. But in media-related industries like journalism and PR, it’s absolutely vital. Today’s fuss about Kevin Braddock‘s naming and shaming of PRs has been interesting in itself but I think it reflects another interesting aspect of the UKTJPR community; Some journalists are much better at their own PR than...
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Griffin vs the Chimera of Society

23/10/2009
By Max Tatton-Brown
Griffin vs the Chimera of Society

Like many of you, I was sucked in by the #bbcqt activity last night in a manner that 2 Screen would surely be proud of.  However, I couldn’t help but think this. Tweetminster measured 12.49 #bbcqt tweets per second by the end of the programme, a phenomenal volume hailed by many as a beacon...
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Have Apple Miced an Opportunity?

20/10/2009
By Max Tatton-Brown
Have Apple Miced an Opportunity?

In today’s Apple update, there’s one element for me that’s far more exciting than the others and yet at the same time, really disappointing.  The new Magic Mouse. Sure, iMac users can now woosh around and no longer have to live in jealousy of their MacBook brothers and let’s not understate how nice that...
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Are you a fan of fans being fanned by the fantastic Dyson Fan fan?

13/10/2009
By Max Tatton-Brown
Are you a fan of fans being fanned by the fantastic Dyson Fan fan?

If you’re anything like me, you’ll be relieved to hear today’s Dyson announcement about bringing air-multiplication to the mainstream.  This country was built on such great endeavours; just look at the water punctuation of the 30s or fire division pioneered by Sir Henry Johnstead back in the 1800s. God Save the Queen!
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Why didn’t The Sun switch to the Lib Dems instead?

30/09/2009
By Max Tatton-Brown
Why didn’t The Sun switch to the Lib Dems instead?

Imaginatively, The Sun today declared their support for the Conservative Party after 12 years of backing Labour. But is this a mature approach in modern times?  Does a publication have to declare its support for a particular party, drawing their lines and wearing hearts on their sleeve? Many would argue that all publications will...
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